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   Handbook Of Research In Mass Customization And Personalization (In 2 Volumes) - Volume 1: Strategies And Concepts; Volume 2: Applications And Cases

   Mitchell Tseng

   WORLD SCIENTIFIC PUBLISHING 30.12.2009 - 2009

   Nar: - 1148 S. PDesc:

   Sofort lieferbar - Sofort lieferbar

   A growing heterogeneity of demand, the advent of ';long tail markets';, exploding product complex...

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2. 

   The Customer Centric Enterprise

   Mitchell M Tseng

   Springer Verlag GmbH 12.06.2003 - 2003

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   Companies are being forced to react to the growing individualization of demand. At the same time,...

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